Insight From Link Experts

Link experts provide insight on topics relating to Link's products, industry trade shows and the company itself.

Recognizing The Veterans on America’s Production Lines

Nov 11, 2015 Don Van Den Top

Veterans Day hits close to home for many of us. Last year Link had the honor of hosting a group from the American Legion. As they toured our facilities, they made sure to seek out and personally thank each of our employees who served or are currently serving. It was very rewarding to host these …

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The Work Ethic of Millennials

May 19, 2015 Denny Michels

Perceptions are interesting. They shape our decision-making. Sometimes they’re right on target. Other times, not so much. The challenge is not letting generalizations about our co-workers cloud our perception of their value. This is even more important when you’re in the role of a leader.

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What's In A Tagline

May 22, 2014 Denny Michels

We recently went through the process of creating a new tagline for Link as part of a renewed branding effort. Like any good tagline, we wanted a short statement that would quickly and memorably describe the unique qualities of Link and serve as a unifying consistent theme – connecting all of our marketing and branding …

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