Blog Tag

Perceptions are interesting. They shape our decision-making. Sometimes they’re right on target. Other times, not so much. The challenge is not letting generalizations about our co-workers cloud our perception of their value. This is even more important when you’re in the role of a leader.

The Idaho Transportation Department has many trucks on the road every day to perform construction and maintenance. One of those trucks – a 2006 Mack® Granite™ – had been outfitted with an Altec® digger/derrick body so that it could be used to install and service traffic signs. The ride of the truck was harsh; so …

We recently went through the process of creating a new tagline for Link as part of a renewed branding effort. Like any good tagline, we wanted a short statement that would quickly and memorably describe the unique qualities of Link and serve as a unifying consistent theme – connecting all of our marketing and branding …

Navistar approached Link Manufacturing to develop the suspension for the Navy armored super heavy haul tractor after working together on a successful development project for the R-11 Air Force Refueller Program. Link delivered 970 suspensions that incorporated a unique lift feature enabling the refuellers to be loaded onto the C130 Hercules aircraft. This history gave …